5 Tips for Creating an Exciting Drink Menu for Every Season
A great drink menu is an excellent way to get more people into your bar or restaurant. Our team at Savage Scorpions has a few helpful tips for creating drink menus all year long that will please a wide variety of people.
Originality
A fully stocked bar is capable of making classic cocktails, but the best bars also come up with signature cocktails of their very own. "Secret" recipes are one way to make sure your competition won't have the same drink on their menu too.
Another way to create a unique beverage is to have ingredients on-hand that the other bars don't. For instance, our creative cocktail garnish won't be found behind every bar (only the best and most savage ones!) The simple addition of Savage Scorpions to a signature cocktail or shot always gets attention.
Variety
Always be sure to feature drinks that cover one of the most commonly ordered liquors in each - vodka, rum, tequila, whiskey, and gin. That way you've offered an option for the drinkers that prefer each of those.
If you happen to have a few bottles on the shelf that aren't moving as quickly as you'd like, work to create a cocktail that makes them irresistible to order. Either you'll have a brand new popular drink on your hands and will need to order more or, at the very least, get rid of most of those bottles over the hype of the new drink to try.
Keep It Fresh
The best sellers should definitely stay on your menu, but consider adding a new specialty cocktail every month. The "for a limited time" appeal will entice customers to try them before they are no longer available.
You might even want to go so far as to offer an entirely new drink menu seasonally. This gives people a chance to drink up all season and then anxiously look forward to those drinks coming back again next year.
Keep a Constant
In addition to keeping the best-selling drinks on every different drink menu you offer, you might also want to keep a theme going. A featured shot is always interesting. Turn every one of those featured shots into some type of scorpion shot and people can look forward to how you'll re-invent it this time around.
That works with signature cocktails as well. Always offer a new specialty margarita, specialty martini, or signature Savage Scorpion cocktail on each menu and customers will be on the lookout for it.
Get the Word Out
Last, but certainly not least, people need to know about your brand new creative cocktails and shots when they are available. Your regular advertising methods should definitely be taken advantage of, as well as posting photos and information about the new drinks inside your business.
Most social media advertising is free to use, reaches a LOT of people, and it's fairly easy to get your customers to do some of the work for you. Encourage your clientele to post photos of themselves doing a scorpion shot and give them a fun hashtag for your bar so others seeing the photos can find you.
You might even want to turn it into some sort of contest with free gift cards for pictures with the most likes. Another idea is to hold a contest letting your followers name your new cocktails. (One more thing you won't have to worry about!)
A great drink menu will keep customers happy, but a savagely awesome menu that is always filled with unique and delicious drink ideas will keep them coming back again and again! There are lots of ways to do that, but adding Savage Scorpions to the mix is quick, easy, and all kinds of fun. You can order Savage Scorpions online to get started. Go ahead, give it a try! We bet you're going to love the difference it makes.
Originality
A fully stocked bar is capable of making classic cocktails, but the best bars also come up with signature cocktails of their very own. "Secret" recipes are one way to make sure your competition won't have the same drink on their menu too.
Another way to create a unique beverage is to have ingredients on-hand that the other bars don't. For instance, our creative cocktail garnish won't be found behind every bar (only the best and most savage ones!) The simple addition of Savage Scorpions to a signature cocktail or shot always gets attention.
Variety
Always be sure to feature drinks that cover one of the most commonly ordered liquors in each - vodka, rum, tequila, whiskey, and gin. That way you've offered an option for the drinkers that prefer each of those.
If you happen to have a few bottles on the shelf that aren't moving as quickly as you'd like, work to create a cocktail that makes them irresistible to order. Either you'll have a brand new popular drink on your hands and will need to order more or, at the very least, get rid of most of those bottles over the hype of the new drink to try.
Keep It Fresh
The best sellers should definitely stay on your menu, but consider adding a new specialty cocktail every month. The "for a limited time" appeal will entice customers to try them before they are no longer available.
You might even want to go so far as to offer an entirely new drink menu seasonally. This gives people a chance to drink up all season and then anxiously look forward to those drinks coming back again next year.
Keep a Constant
In addition to keeping the best-selling drinks on every different drink menu you offer, you might also want to keep a theme going. A featured shot is always interesting. Turn every one of those featured shots into some type of scorpion shot and people can look forward to how you'll re-invent it this time around.
That works with signature cocktails as well. Always offer a new specialty margarita, specialty martini, or signature Savage Scorpion cocktail on each menu and customers will be on the lookout for it.
Get the Word Out
Last, but certainly not least, people need to know about your brand new creative cocktails and shots when they are available. Your regular advertising methods should definitely be taken advantage of, as well as posting photos and information about the new drinks inside your business.
Most social media advertising is free to use, reaches a LOT of people, and it's fairly easy to get your customers to do some of the work for you. Encourage your clientele to post photos of themselves doing a scorpion shot and give them a fun hashtag for your bar so others seeing the photos can find you.
You might even want to turn it into some sort of contest with free gift cards for pictures with the most likes. Another idea is to hold a contest letting your followers name your new cocktails. (One more thing you won't have to worry about!)
A great drink menu will keep customers happy, but a savagely awesome menu that is always filled with unique and delicious drink ideas will keep them coming back again and again! There are lots of ways to do that, but adding Savage Scorpions to the mix is quick, easy, and all kinds of fun. You can order Savage Scorpions online to get started. Go ahead, give it a try! We bet you're going to love the difference it makes.
Contact Us
Phone: 949-232-3334
Email: Info@SavageScorpions.com
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